One‑question‑at‑a‑time (1QAT) forms are designed to help respondents focus on a single question at each step. Adding individual cover images per question lets you visually reinforce that focus, add context, or set the tone as users move through your form.
ℹ️ Included in: all plans
This guide explains:
How individual cover images work in 1QAT forms,
Which layouts support them,
How to set the default cover image in the form's design theme,
And how to overwrite it with individual images on any particular form pages.
Why use individual cover images?
Using a different cover image for each question can help you:
Create a more engaging, story‑like form experience
Add visual context to specific questions
Reduce cognitive load by visually separating steps
Match imagery to different topics or sections
This is especially useful for onboarding flows, surveys, quizzes, and application forms where each step has a distinct purpose.
💡 If you only need one static image for the entire form, a single default cover image may be enough. Individual cover images are best when each question benefits from its own visual context.
How individual cover images work in 1QAT forms
In one‑question‑at‑a‑time (1QAT) forms, each question is shown as its own step. When you upload a cover image for a question, that image is shown while the question is active.
If a question does not have its own cover image, Formaloo automatically falls back to the default cover image (if one is uploaded in your design theme).
As respondents move to the next question, the displayed cover image updates dynamically to match that step – either the question‑level image or the form‑level fallback.
ℹ️ New to design themes?
All form's design settings are now managed through customizable and reusable Design themes. When going to form's Design tab, you'll see the currently applied theme.
👀 See How to create design themes (colors, fonts, layout, visuals) and reuse them across forms to learn how themes work and how design changes affect connected forms.
How to add individual cover images in a form
⚠️ Individual cover images are only supported in 1QAT forms.
Adding individual cover images per question works with side layouts (Right, Left, Full right, Full left) where the cover image appears on the side next to each question.
With Top and Center layouts, the cover image only appears once at the beginning of the form, so it's not applicable.
Step 1: Choose how cover images appear in your form
Start by opening your form and navigating to Design. There you'll see the theme currently applied to your form.
If the theme already uses a 1QAT form type, you can proceed to the next steps,
If you'd like to switch from Classic form to 1QAT, you have a few options:
Edit the currently applied theme (changes will affect all forms using that theme)
Duplicate the theme and create a variation specifically for this form
Create a completely new theme
Once you're working with a theme configured as a 1QAT form, choose one of the supported layouts:
Top and center layouts display the cover image only on the first step of the form – so setting individual images per page is not applicable with this layout,
Side layouts display the cover image next to each question, on every step.
If you want cover images to appear alongside every question, make sure you’re using one of the side layouts:
Step 2: (Optional) Set a default cover image for the form
If you’re using a side layout, you can start by setting a default cover image in the form’s Design theme settings:
This image acts as a fallback and will be shown next to all questions unless a question has its own individual cover image.
ℹ️ Default cover image = fallback
Your design theme's default cover image is shown for all questions (or pages) that don’t have an individual image – individual, page-specific covers don’t remove it but overwrite it.
If you add and then delete an individual cover image, the fallback default cover will take its place again.
ℹ️ Switching layouts
If you switch from a side layout (left/right) to a top or center layout, question‑level cover images won’t be shown – but they’re preserved and will appear again if you switch back to a side layout.
Step 3: Add individual cover images to questions
Once your layout and default cover image are set:
Click on a question in your 1QAT form,
Upload a cover image for that specific question,
Repeat for any other questions where you want a custom image:
For questions without an individual image, the form’s default cover image (if set) will be used automatically.
The preview updates instantly, so you can see exactly how images change as users move through the form.
💡 Want to refine the overall look of your form even further?
Check out all the Design options to learn how to tweak colors, fonts, spacing, and layout using built‑in customization options.
Best practices for cover images
Use consistent image dimensions to avoid visual jumps between steps
Keep images lightweight to ensure fast loading
Avoid overly busy images that distract from the question
Common use cases
🎯 Onboarding and welcome flows
Guide users step by step with visuals that introduce each part of the process.
📊 Surveys and feedback forms
Match images to question themes to keep respondents engaged.
🧠 Quizzes and assessments
Use imagery to set context or difficulty levels per question.
📝 Applications and registrations
Visually separate personal details, preferences, and confirmations.
Frequently asked questions
Does this work only in one‑question‑at‑a‑time forms?
Yes. Individual cover images are available only in 1QAT forms.
What happens if I don’t upload a cover image for a question?
The form‑level cover image is shown instead (if one is set).
Do welcome and ending pages support cover images?
Yes. The welcome page and all ending pages can have their own cover images. If no image is uploaded, the form‑level cover image is used as a fallback.
Does this depend on the selected layout?
Yes. Only 1QAT layouts that support banners allow question‑level cover images. For unsupported layouts, the option is disabled.
What happens if I change the layout?
If you switch to a layout that doesn’t support banners, existing question‑level images are preserved but not rendered.
Does this affect mobile devices?
No. Cover images automatically adapt to different screen sizes to maintain readability.
Is this feature available on all plans?
Yes. Individual cover images in 1QAT forms are available on all paid plans.